Active Schools Acceleration Project

Increasing quality physical activity in America’s schools to promote healthy active living, and the beneficial behavioral and academic outcomes that follow



Active Schools Acceleration Project (ASAP) is increasing quality physical activity in America's schools by identifying innovative solutions pioneered by everyday people, and empowering new schools with the tools and resources to replicate proven models. Accelerating the pace of change, ASAP is demonstrating in schools across the country that fun, quality physical activity is a fundamental component of what defines a great school.

ASAP is unfolding in four phases:

1.       Identifying Innovation

2.       Replicating Best Practices in Diverse Environments

3.       Scaling up Nationally

4.       Achieving Long-Term Sustainability


PHASE 1 – IDENTIFYING INNOVATION - Launched in 2012 with the help of First Lady Michelle Obama, the ASAP Innovation Competition was designed to identify and reward the most creative, impactful, and scalable school-based programs and technological innovations that promote physical activity for children. More than 500 entries were received from all 50 states collectively representing 2500 schools. With funding from a consortium of the nation’s leading health plans, ASAP awarded $500,000 to the competition’s winners: nine school programs and two technology start-ups. Ranging from grassroots efforts in a single school, to robust programs deployed in 100+ school sites, these winners represent an array of solutions applicable to schools of all types and sizes, and in all geographies.

PHASE 2 – REPLICATING BEST PRACTICES IN DIVERSE ENVIRONMENTS - ASAP’s Acceleration Grants program is now equipping 1,000 new schools with everything they need – seed funding, curriculum packages, and training – to replicate one of these proven models. The Acceleration Grants campaign is designed to elevate and celebrate ‘champions’ who can successfully bring one of these programs to their own school. Replication of ASAP’s winning models in schools around the country will allow us the opportunity to test, evaluate, and optimize each program in diverse settings in anticipation of a full scale national roll-out in Phase 3.

PHASE 3 – SCALING UP NATIONALLY - The goal of Phase Three will be to achieve a 10X impact from the foundation built in Phase Two, amplifying the reach and impact of these excellent programs for students nationwide.

PHASE 4 – ACHIEVING LONG-TERM SUSTAINABILITY - The net result will be magnifying – in viability and reach – the very best approaches to school-time physical activity until they achieve a critical tipping point and are endorsed as opportune for long-term public funding.  This approach influences policy change from the bottom-up, producing results that mandate public investment and sustainability.

ASAP Acceleration Grants are made possible by generous support from Cigna Corporation.

The ASAP Innovation Competition was made possible by generous support from the following health plans:

Blue Shield of California
Cigna Corporation
HealthPartners, Inc.
Humana Inc.
Kaiser Permanente
Tufts Health Plan
The Regence Group
Wellpoint Foundation
Health Alliance Plan
Blue Cross Blue Shield of Florida Foundation
Horizon BCBS of NJ
Blue Cross and Blue Shield of North Carolina